top of page
The Campaign
Din Tai Fung X GreenBlue
Cause Marketing Campaign Pitch
As an aftermath of Covid-19 stay-home orders, the demand for home-delivered foods rose dramatically. And while it is clear that the pandemic has given the food and beverage industry a big boost, many have seemingly overlooked the fact that food delivery services come with a heavy climate cost - with single-use packaging being one of the biggest contributors.




Taking opportunistic advantage of Din Tai Fung's rising popularity, this campaign brings together GreenBlue – an environmental nonprofit – dedicated to the sustainable use of materials in society, to 1) educate customers and 2) work towards a sustainable future. Together, they will propagate this vision at scale.
Deliciously guilt-free delivery service.
bottom of page